About
Hi there— I’m Maribel Sierra, a user experience designer and researcher based in foggy San Francisco, CA. I create and shape features and products in the health and wellness space.
Specialties
Generative / Discovery Research
Concept and Usability Testing
Survey Design and Data Analysis
Heuristic Evaluation
Participant Recruitment and Management
Workshop Facilitation
Design Mockup / Prototype Development
Stakeholder Partnership and Collaboration
Career Snapshot
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As Senior UX Researcher, I conducted foundational qualitative research and concept testing to launch our company's patient care app. I continue to work with product and design teams to develop and test new features.
Additionally, I established our company's UX research practice by developing research materials and templates to guide cross-functional team members. -
I was a research analyst in the Sarkar Lab at Zuckerberg San Francisco General Hospital and S.O.L.V.E. Health Tech. Research topic areas included usability of a wearable sleep device, patient reported outcome measures, healthcare quality measures analysis, and health equity.
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Community Health Researcher (Internship)
Developed an internal web-based economic opportunity tool-kit featuring case studies and worksheets to facilitate the replication of successful high-impact hiring strategies across 8 regions in 7 states.
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I graduated with an Master's of Public Health, specializing in Health Behavior from the Gillings School of Global Public Heath at UNC Chapel Hill in North Carolina.
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As a research consultant, I adapted and tested a patient engagement tool: question prompt list, for ambulatory care use in collaboration with four other consultants, two clinician leads and a patient advisory council.